Targeted ads
Ads that reach people who are ready to buy
We set up and manage paid campaigns on Instagram, Facebook and Google. Every dram of your budget is aimed at likely buyers and measured.

What is included
Paid campaigns, done properly
From the first audience test to regular optimisation, we handle the whole process.
Audience research
We define who buys from you and build audiences by interests, behaviour and location.
Ad creatives
Images, videos and texts designed for each platform and tested against each other.
Campaign setup
Correct structure, pixels and conversion tracking, so results can be measured.
Daily optimisation
We move budget to ads that bring leads and switch off the ones that do not.
Google Search and Maps
Appear when people in Armenia search for your product or service.
Clear reporting
Cost per lead, cost per sale and next steps, explained in plain words.
Who it is for
When paid ads make sense
Ads work fastest when you already have something people want to buy. These are the cases where we usually start.
Businesses with a clear offer
A service or product with a price, a page that explains it, and someone ready to answer the phone.
Shops and online stores
Catalogues where every visit can be measured and every sale has a number behind it.
Events and course intakes
Registrations with a deadline, where the campaign has to bring people in a fixed number of weeks.
Companies that tried ads once
Accounts where the money went out and nothing came back, and nobody could explain why.
How we work
How we launch your campaigns
Small tests first, bigger budgets only for what works.
Goal and budget
We agree on the result you want: messages, calls, orders or visits.
Tracking setup
We connect Meta Pixel, Google tags and forms to count every lead.
Test and learn
Several audiences and creatives run with a small budget to find the winners.
Scale
We increase spending on the best ads and keep improving them.
Transparency
Every result is measured
You see exactly how many leads and sales your ads brought and how much each one cost.
- Conversion tracking on your site and forms
- Weekly checks and monthly reports
- Ad budget paid directly to the platform

Packages
Three ways to start
Every business starts from a different place, so we agree the scope after the first call. These are the packages clients choose most often.
Setup
One-off, for teams who will run the campaigns themselves.
- Account, pixel and conversion tracking set up
- Audience and competitor research
- The first campaign structure built for you
- Two hours of training for your team
Fixed price, agreed in advance
Request a setupGrowth
Monthly management for businesses that want a steady flow of enquiries.
- Everything in the setup package
- Campaigns on Meta and Google
- New creatives every month
- Weekly optimisation and budget control
- Monthly report with the cost of one enquiry
Monthly, based on scope
Book a free consultationFull funnel
For companies that want ads, landing pages and content in one plan.
- Everything in the growth package
- Landing pages built for the campaign
- Remarketing across all platforms
- Creative production: photo, video and copy
- A dedicated manager and a shared dashboard
Monthly, based on scope
Talk to usThe advertising budget is paid directly to Meta or Google and is not part of our fee. After the first call you receive a written quote with the scope of work and a realistic budget range.
Frequently asked questions
Short answers to what clients ask us most. Have another question? Call or write to us.
What budget do I need to start?
You can start with a modest daily budget. We recommend a test period first and then increase spending on the ads that bring results.
Which is better, Instagram ads or Google ads?
Instagram and Facebook are great for creating demand and reaching new people. Google reaches people who are already searching. Many businesses use both.
How fast will ads bring customers?
Usually the first messages or calls arrive in the first days after launch. Stable results come after two to four weeks of testing.
Do you create the ad visuals?
Yes. Our designers and content creators make images and short videos for your campaigns.
How much should I spend on ads in Armenia?
For most local businesses a useful test starts at a few hundred dollars a month, because the platforms need enough data to learn. We tell you honestly whether your budget is enough for the goal before we take the project.
Who owns the ad account?
You do. We work inside your own Meta Business and Google Ads accounts, so the history, the audiences and the data stay with you even if we stop working together.
Can you run ads in Armenian and Russian?
Yes. We write and test the ads in the languages your customers actually use, most often Armenian and Russian, and English when the audience is abroad.
What do you need from me to start?
Access to your ad accounts, your prices and offer, photos or videos if you have them, and one person on your side who can answer enquiries quickly.
Other services
Works well together with
Most clients combine two or three services. We plan them together so every channel supports the others.
The first month
What happens in the first 30 days
Paid ads show their numbers quickly, so the first month is already a real test.
Week 1
We audit your accounts, set up tracking and agree the offer and the audiences with you.
Week 2
The first campaigns go live with several creatives, so we can see which message people react to.
Week 3
We stop what does not work, scale what does, and fix the pages where visitors are lost.
Week 4
You receive the first full report: spend, enquiries, cost per enquiry and the plan for the next month.
Stop paying for the wrong clicks
Show us your current ads and we will tell you where the budget is leaking, free of charge.
Book a free consultation- Call us+374 41 01 02 30
- Email usinfo@setup.am
- Visit usMoskovyan 3, Yerevan